Thursday, November 14, 2013

2015 Nissan Frontier and Xterra??

Automotive News is one of the most well connected, serious and reliable sources of information within the auto industry.  They are about as dry as dry can be, making the Wall Street Journal seem like Playboy in comparison.  So it is if they report something, I generally take it as gospel.

Which is why I am pleasantly surprised to see them report that yes, the Nissan Titan is being redesigned for 2015 by Nissan but that the Frontier and even more shockingly, the Xterra will be "refreshed" for 2015.  Multiple reports have claimed the demise of the Xterra is imminent.  Its sales have dropped to levels as poor as the Titan and has not seen an update (like all of Nissan's body on frame offerings) of a serious nature since '04/'05.  The Frontier can soldier on respectably as it is the only small/medium pickup on the current market other than the Tacoma and is seeing increased sales to over 60,000 units a year in '13. 

Hearing that they will continue with the Xterra through '15 makes me think that either Nissan believes they can scavenge some sales from Toyota when the FJ ends its production in '14 or that they really are going to produce a next generation model.  My only disappointment is that Automotive News says that the '15 Xterra and Frontier will only be "refreshes" meaning smaller changes to sheetmetal, body cladding and interior options--no major redesign like the Titan.  This is bad news for the Frontier as not only will it continue to have the Tacoma to compete against but the new Chevy Colorado that is being introduced at the '13 LA Auto Show.

Regardless of how good the Frontier and Xterra were back in '04/'05 they are both showing their age--particularly the VERY low mpg Xterra and both need some serious attention from Nissan and they need it now.
2015 Xterra and Frontier...

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