Alternative to Project Loon and SpaceX and others...

There is a lot of effort from various hi-tech companies (SpaceX, Google, Facebook, Amazon, Virgin, etc.) to bring access to the internet to the great unwashed of the world.  Whether you believe this is being done out of philanthropy, as a way to build communications systems for off planet enterprises or out of economic greed it is certainly an ambitious effort.

Google has Project Loon which works via balloons broadcasting LTE coverage over 40 square KMs (a REALLY dinky area) from their position floating in the stratosphere.  Elon Musk wants to put micro satellites in very low Earth orbit to handle this same task (so low that they are going to be built with the intention that they burn up after a very short lifespan).

I'm sure that someone smarter than me has already thought of this and must have a million reasons why it wouldn't work but...why not use already established, cheap, technology to solve the vast majority of this problem by ship...

More than 40% of the world's population lives within 60 miles of the coast and is growing bigger all the time.  An even higher concentration of the world's wealth lives within that coastal zone.  So rather than spending the money and effort on space or near space efforts to reach 100% of the world's population, why not part some boats in international waters with satellite connections to the free world's internet system and broadcast that signal inland...Hell, if you want to spend money of the effort, make the ship a nuclear one so it can sit there and provide coverage indefinately.  It makes these ships a major floating target for beligerant militaries but...its seems to me to be an overlooked option for these companies looking to tap new markets quickly and cheaply...

Edit to add:  After thinking about this for a couple days...why bother with a ship?  How bout just lay a cable across the ocean floor, chain a floating transmitter to the ocean floor just off the coast of Akra and call it a day?  Seems like a lot simpler solution than thousands of micro-satellites in constantly decaying orbits...